Content Pillars Discovery Worksheet

Content pillars can transform your social media feed from chaotic, finger in the air posting to strategic and consistent marketing.

They are essentially 3-5 core topics or themes that form the foundations for your social content. They are things you want to talk about consistently and that are popular with your audience. Work out what they are and instantly, you’ll not only be clearer about what it is you need to be writing for your social channels – no more looking at a blank screen – you’ll also be supercharging the results of your posting by consistently and repeatedly hammering home the essence of your business and service.

Our worksheet explains this by way of examples, plus space for you to figure out your own!