Valentine’s Day can be a tricky one for florists when it comes to targeting your ideal customer. Because they might not be your current customers. So how, short of chasing them down the street, do you market to those who are not your regular, loyal customers, so they sit up and take notice of your gorgeous Valentine’s blooms? Here’s our top 5 suggestions for sweeping them off their feet.
Read MorePinterest Predicts for 2024…From idealised interiors to popular colours, we’ve picked out 10 Pinterest Predicts trends to get the creative juices flowing. From inspo for future floral designs to potential new product ideas, these 10 trends are our favourite for any florist looking to freshen up their marketing.
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